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Luxury magazine Le Grand Mag is well positioned amongst global media groups – 280k subscriptions

The events of the last two years have increased the importance of digital publishing. Even going to the newsagents to buy papers and magazines became more difficult at least for part of the lockdown. And so it is not surprising that the New York Times has highlighted some notable figures in terms of numbers of subscribers to online publications. This paper itself tops the list at 7.5 million, followed by The Washington Post, The Wall Street Journal, the Financial Times and the Guardian. It is interesting that Le Grand Mag is well positioned at 280,000, on a par with Italian daily Corriere della Sera, and ahead of other newspapers such as The Boston Globe and Los Angeles Times. This performance is particularly noteworthy considering that Le Grand Mag is dedicated to the niche sector of luxury. Not surprisingly, fine watches, boats and aircraft – all part of my editorial collaborations for this magazine – are an important part of its coverage. Take a look at the digital version of this publication at

Digital subscribers worldwide